inp company, foundry
rolling.design branding agency has developed a visual identity system for inp company. inp is engaged in the production of blanks and products by smelting and machining metal.
the goal of this project is to develop a visual idea that shows the professional field of the company, its experience and innovative approach.
In the process of developing the logo, we were inspired by various forms of molten metal, as well as projects of architecture and art, on the example of which we studied the possibilities of plasticity of this material.
the logo of inp company is a fusion of letters. all corners of the logo are rounded to show the plasticity of molten metal.
the basis of the inp company identity is an abstract 3d-model of an alloy that conveys the main idea of the company. this model as an art object will look organically at any modern exhibition venues.